TONIK - THE AUSTRALIAN SUPPLEMENT WITH NATURAL INGREDIENTS AND POWERFUL HEALTH BENEFITS

Tonik x NOMADSofORIGIN Magazine
Tonik x NOMADSofORIGIN Magazine
Tonik x NOMADSofORIGIN Magazine

Stylish bottle full of natural goodness - Tonik is the minimalistic elixir loved by Gwyneth Paltrow that you need to add to your health routine 

Words: Emily Georgieva

Photography: Tonik
February 2021

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The health and beauty industries have evolved so much over the past couple of decades. Skincare routines, health supplements and a balanced diet - there are so many different ways to take care of our health. We are always on the lookout for tips on how we can improve our habits. Lately, the most loved trend is to shop consciously and keep the natural ingredients in mind, and we couldn’t agree more. It has never been as fashionable as it is today to pay attention to buying products with natural ingredients that can help us feel more energetic, make our skin glowing and our hair feel and look stronger. With so many products available on the market, it can be challenging to choose the ones which are right for you, however our strategy is to always support business that value transparency. This is why we instantly fell in love with Tonik. 

 

Created by a father-daughter duo, Glenn Summerville and Pip Summerville, those elixir supplements are a must for everyone who aims to easily make their everyday routine healthier. Based on natural ingredients and incorporating the miraculous effects of apple cider vinegar (ACV), those capsules are an incredible way to make sure you are keeping healthy on the go. The Tonik products are dedicated to communicate with their customers in a strictly transparent way as they are always upfront about how they create the supplements. By mixing ingredients such as coconut oil, turmeric and hemp seed oil, the brand is dedicated to keep what they put in the tablets to the minimum to emphasise the effects of each ingredient. Tonik establishes a connection to nature and its organic gifts and you know that this is exactly what you are getting from each bottle. 

Tonik x NOMADSofORIGIN Magazine
Tonik x NOMADSofORIGIN Magazine
Tonik x NOMADSofORIGIN Magazine


‘‘The swims in the “O Sole Mio and Cape Town Campaign” were inspired by my last year’s trip to India, specifically the rich hues and architecture of Jaipur.’’

Ning Li, founder of Typoloy for NOMADSofORIGIN Magazine
 

 

Tonik was born when Pip decided to fit the healthy regime she was sticking to as an athlete to her busy schedule and make taking natural supplements convenient. Pip was an aspiring competitive rower and one day during a trip, a bottle of ACV had leaked inside her backpack. It occurred to her that it would be much more practical to put ACV into capsules. She called her father, who has been working as a pharmacist for over 40 years, and when Pip told him about her idea, he decided to give it a go. The rest is history. Tonik was established in 2016 and today the brand supplies in multiple countries including New Zealand, Australia, Hong Kong and USA. 

 

Tonik's approach of using natural ingredients, the brand's stylish look and the instant positive results caught Gwyneth Paltrow’s attention. She included Tonik in her Goop, recommending it to anyone who is looking to switch to pure products with a focus on nourishing. The minimalistic ideology of the brand is reflected not just in the formulas used to create the capsules, but also in the packaging so that you know what you are getting from the product straight away. The sleek, elegant looking white bottles with the Tonik logo have become our go-to. The bottles are designed for travellers and fit perfectly in the pockets of a backpack so whether you are packing up for your bext adventure or you are stocking up your supplements at home, make sure to grab a bottle of Tonik. 

 

We love the minimal ingredients, maximum result ideology and couldn't resist trying out Tonik for ourselves. In an interview with Pip, we caught up on what her beauty routine looks like, her favourite beauty tips and the brands that inspire her to stay healthy. 

Tonik x NOMADSofORIGIN Magazine
Tonik x NOMADSofORIGIN Magazine
Tonik x NOMADSofORIGIN Magazine

 

 

NOMADSofORIGIN: We fell in love with Léa The Label from first sight. 
Léa:
Thank you so much for the kind words and excited to be a part of this interview with ORIGIN Magazine. 

NOMADSofORIGIN: Your products are a carefully crafted balance between minimalism and contemporary eccentricity. What is your must-have all-time-favourite swims design from all the collections? 
Léa:
I love all of our styles in our collections as each piece is designed for different occasions or specific wear, our styles range from casual to resort. I have to say our signature styles like the Loren Top and Portofino one-piece for example are some of my favorite and most unique pieces but I absolutely love my staple go to basics, such as the Palermo and Elba Tops and Loren or Capri Bottoms for all around comfort and everyday beach wear. 

NOMADSofORIGIN: Sustainability is a huge part of your ideology as the brand is eco-friendly. You work with ECONYL® and use Italian materials to create premium swimwear that’s comfortable and resilient to chlorine. Do you think more labels, especially in the fashion industry, need to adapt to a similar approach of working with eco materials and sustainability in mind?
Léa:
I think if eco-friendly luxurious fabrics that are more durable than most swimwear fabrics are available in the market, then why not make the positive change and contribute to help save our oceans. 

NOMADSofORIGIN: The designs in each collection are influenced by a place. PRIMEIRA is inspired by Algarve, Portugal; O SOLE MIO is by Puglia, Italy; and CAPE TOWN is by Cape Town, South Africa. What are your go-to travel destinations that each lover of the sunny days spent at the beach should know about?
Léa:
Travel definitely plays a dominant role in my inspiration from the design process to shooting our campaigns. The swimwear designs are inspired by my travels and experiences around the world with an appreciation for culture, art, style and yoga, as I practice yoga daily and have been an instructor for a couple of years now, something I am very passionate about, all of which have played a part in the birth of the brand.

 

For example the swims in the “O Sole Mio and Cape Town Campaign” were inspired by my last year’s trip to India, specifically the rich hues and architecture of Jaipur. We currently also manufacture responsibly in Bali, which is one of my preferred serene islands to unwind and recharge, a place where the yoga, beach culture and sustainable visions are widely common. 

Tonik x NOMADSofORIGIN Magazine
Tonik x NOMADSofORIGIN Magazine
Tonik x NOMADSofORIGIN Magazine

 

NOMADSofORIGIN: What is your bestseller swimwear design?

Léa: Our best selling pieces have always been our signature Loren, Portofino and Monroe swimsuits, however we are beginning to see a broader variety depending on the country as each market is quite different. 

NOMADSofORIGIN: Your swimwear is made from ocean waste. Post and pre consumer waste such as plastic, fishing nets and nylon are collected, cleaned and transformed into your timeless designs. This is an amazing superpower! Why did you decide to create this incredible label in such a unique way?
Léa:
The fashion industry grew rapidly over the years compared to when I was still at University and it is still growing at a substantial pace. During my last year at University, I specialized in lingerie and swimwear, as I found it so intriguing and challenging to create something so minimal. However I felt that there is more to fashion than just designing pretty clothing and was determined to create with a purpose. 

 

My earliest childhood memory was the ocean in Lebanon where I spent a large sum of my youth, and watching the blue water disappear over the years and being replaced by plastic bags and waste was quite daunting. So why not create while reducing our carbon footprint. 

 

Our concept is more focused on supporting the slow fashion movement with minimal and timeless collections and avoiding fast-fashion and mass production to allow more time for creativity and construction. We want to focus more on ethical fashion using the highest luxury eco-friendly fabrics for an affordable price and offer staple pieces to ensure our consumers that years down the line, their swimwear is still durable and in style. Even the slightest changes can go a long way. We hoped and continue hoping that by creating our swimwear from 100% regenerated nylon we can contribute to saving our oceans and help bring awareness and change.

NOMADSofORIGIN: If you could collaborate with any other brand, which one would it be?
Léa:
There are many inspiring companies and people in this industry that we look for and would love to collaborate with who share a similar approach on ethical matters and sustainable ways.  

NOMADSofORIGIN: You have created quite a community of consciously shopping travellers. How would you advise them to change their fashion shopping habits beyond purchasing swimwear?
Léa:
It is very easy to be discouraged in the fashion industry, and always having to keep up, whether that is a brand, a fashion student or a consumer. It is important to have the understanding that it is acceptable to move slow and shop or design consciously, rather than moving fast and compromising on quality. Of course it is difficult to always shop eco-friendly as it is not constantly available, however I think that by shopping timeless quality and staple pieces, it is already a positive step forward. 

NOMADSofORIGIN: We are so happy to be part of your community! Keep up being amazing and use your superpowers for good. Is there anything else you would like to add to this interview?

Léa: Thank you so much for the support and the opportunity to share our story. Less is always more and it is lovely to see many brands shifting to sustainable ways. 

Shop the Australian wellness capsules online
See below the products we love. Follow the brand on social media.

NOMADSofORIGIN x Tonik

 

This interview appears in NOMADSofORIGIN Magazine print #04 The Escapism Issue

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